Thursday, September 17, 2009

Reuse & Repurpose: Sign of the Times

I was taken back to my childhood when I saw this sign in the window of a Brooklyn boutique. First of all, it's sale time, and these days, any way to save a dime is a welcomed sight. And secondly, the display makes clever use of a Lite-Bright screen just like the one my sister and I played with for days on end in the 1970s.

We would plug the Lite-Bright into the corner of the living room right by the piano, and spend hours in front of the plastic board creating images -- a snowman, a chicken or maybe a boat -- out of it's translucent plastic pegs.

This clever display also reminded me of the tune that ran along with the Lite-Bright ads from the 1970s:

"Lite-Brite, makin' things with light.

Outta sight, makin' things with Lite-Brite."

I leave you with a video of the ad from 1971 --

The Elegant Thrifter

Always Frugal, Always Fabulous


  1. Now I can't get that song outta my head.

  2. Genius post, absolutely brilliant ! Loving your whole blog. Thank you & best wishes...

  3. I posted the Lite Brite commercial on my blog a few days ago. Freaky or what? You'll find it with the commercial for Smash Up Derby. I wonder what the woman who sang the Lite Brite song looked like?
    Great sign. The kids in my class would love that.

  4. You had a priveliged childhood! Moving from the UK to the States in the early 1970s, as we did, my parents just used to refuse us toys like that... A neighbour had to take pity on me and buy me a Barbie. I remember the advertising, though.



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