Thursday, September 10, 2009

Reuse & Repurpose: From the Vine

Who can take a jumble of Goodwill furniture and turn it into a fabulous visual merchandising display?

If you're Carlo Orrico who just opened Le Vigne, an artisanal Italian wine shop in Greenwhich Village, you call up Mad Lab Architecture and Design for a creation that's complementary to your historic store front yet modern in its topsy-turvy eye appeal.

I visited Carlo's shop the other day and marveled over the creative use for old furniture, from old tables with flip-top lids to hid precious wines to tables and desks that make for clever shelving solutions, all created with an eye for style and a respect for budget.

Editorial note: I received a kind note alerting me to the fact that this amazing installation was created in collaboration with SPURSE, an international art collective. Go visit them at!

Hope you enjoy the video!

The Elegant Thrifter

Always Frugal, Always Fabulous!


  1. Stan, I'm lovin' the videos that you and Veli are producing these days! BRAVO!!

  2. i just recently saw this window posted somewhere else! How funny! Thank you for sharing, darling!

  3. What amazing minds! I love it!!! I suddenly have a craving for itallian red wine, hmmm...

  4. What a wonderful story, Stan! We really appreciate the review, and how great that you even crawled under the table for thorough inspection!

    One really important correction to make, however: the design was a collaborative effort between MADLAB and SPURSE (an international art collective - This collaboration was the vital turning point in rethinking how to make this project happen. Thanks for giving equal credit!

  5. I love how she glues the bottles on the table and it instead of looking strange. It looks extremely neat and artistic. She is amazing when it comes to ideas.



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